International Carwash Association
International Carwash Association

BRINGING CAR WASH PROFESSIONALS

TOGETHER

How will you elevate your business?

Whether you are new to the industry, looking to grow your business, or an industry veteran, you never stop wanting to be the best. We can help you get where you want to go.

Home2

Events give you the
connections you need.

If you're looking for a new product, a new customer base, or just wasnt to connect with other car wash pros to get tips and tricks for your business, you want to be present at the industry's leading events. Built on more than 50 years of experience, ICA events put you and your goals at the center. 

UPCOMING EVENTS

Executive Management Institute

Aug 8-13, 2021

Taught by executive education faculty, this immersive week of strategic business, financial, and leadership training connects an intimate group of car washers as they build a life-long network of like-minded professionals.

The Car Wash Show™ 2021

Nov 15-17, 2021

The Car Wash Show is the largest gathering of owners, managers and decision-makers from the car wash, quick lube and detailing segments. Everyone who wants to drive traffic, increase profits, and build and maintain their business from the inside out.

Learning

Build your team with LEAD™
online manager training

Attracting and retaining top talent in your business is more important than ever to make sure you can spend time growing your business and creating outstanding experiences for your customers and not muddling through labor challenges. The ground-breaking new training for car wash managers helps reduce turnover, improve employee performance, attract more A-Players, and improves your bottom line.

EVERY GREAT STORY
STARTS WITH YOU.


Find the ideas you need to take the next step through a unique approach to storytelling in CAR WASH Magazine™, CAR WASH Magazine Live™, and CAR WASH, The Podcast™. From marketing experts to innovative industry ideas, we cover it all to make sure you have the information you need to make your business the best it can be.

CAR WASH Magazine

The award-winning CAR WASH Magazine™ is the preferred source of information for car wash business leaders. Published quarterly, ICA members receive all four printed issues each year.

Car Wash Magazine Live

We're live every Thursday at 11:30 a.m. central to share ideas, tell stories, and bring people together through the power of storytelling. Join us!

CAR WASH The Podcast

Our weekly podcast is your source for real stories and real business insights from the experts –  both in and out of the car wash industry. Our show helps investors, owners, operators and managers think about ways to enhance their business.

Car Wash Magazine Live
Car Wash Magazine Live

Episode 62

Live From SCWA Convention

Episode 61

Seeing Red's Car Wash
Car Wash Magazine
Halloween fun can also be a rewarding business decision
Consumer preferences are spotlighted in these marketing statistics from the ICA Car Wash Consumer Study.
Five lessons learned from marketing campaigns that went viral.
Car Wash, The Podcast
Car Wash The Podcast
In today’s episode, we’re talking to Caleb Box, from Red’s Car Wash in Alabama. Caleb took on a challenging renovation, and has turned the wash into an experience you just have to … well … experience. This wash has light shows running into the evening hours to serve as marketing outside of business hours, and has a spectacular ceramic tunnel within the tunnel. Caleb shares his lessons learned, and tells a fun story about how he knew he had to either pivot, or get out of the car wash business. Enjoy this conversation from Episode 61 of Car Wash magazine live with Caleb Box of Red’s Car Wash.

THANK YOU TO OUR
CHAMPIONS COUNCIL PARTNERS