Operator-founded platform brings calls, texts, email, webchat and web forms into one inbox, with AI voice, payment recovery, cancel-save workflows and customer perks built for unlimited wash clubs
KANSAS CITY, Kan. (September 29, 2026) — TetherCX, a customer care and membership retention platform founded by longtime car wash operator Claire Cunningham and her husband Jason Cunningham, today announced its commercial launch. The platform gives membershipdriven washes one place to answer members, recover failed payments, handle cancellation requests and keep members engaged through the moments they are most likely to leave.
Unlimited wash clubs now carry a large share of revenue for many operators, but member service is often scattered across site voicemails, texts from a marketing vendor, a shared email inbox and cancellation forms. When a card declines or a member asks to cancel, the outcome frequently depends on who happens to see the message and when.
TetherCX consolidates member communication across five channels (phone calls, text messages, email, webchat and web forms) into a single unified inbox. An AI voice agent answers member calls around the clock using each wash's own knowledge, and hands off to staff with a clear message when a person is needed. Payment recovery workflows follow up on declined cards before a membership lapses, and cancellation workflows give members a straightforward path to cancel while presenting the retention offers the operator has chosen. A Recapture program reaches out to members who have already left.
The platform also includes member journey messaging timed around the two most common drop-off points, before a member's first renewal and around month two, along with NPS surveys and review requests, referrals, and Treats, TetherCX's coupon and gift card tools.
“When we started in this business years ago, the membership model was fairly new and people were loyal to their wash. These days you have to go above and beyond to make sure the customer feels seen and heard,” said Cunningham, co-founder of TetherCX. “I have an extensive background in Customer Service and know that the expectations for communication and timely response have continued to climb. Systems like TetherCX allow operators and their staff to really shine for the customer.”
TetherCX is designed as a care layer rather than a marketing tool. It works alongside an operator's existing POS and marketing providers instead of replacing them, and it is processoragnostic, so washes do not need to change how they bill members.
While car wash operators pioneered the unlimited membership model and remain TetherCX's core market, the platform also serves other membership businesses, including gyms, studios, salons and oil change shops.
TetherCX is available now, with plans starting at $179 per location per month. Operators can book a 20-minute demo on their own data at tethercx.com. The TetherCX team will also be at Carwash Con East, Booth 1100, October 6–7 at the Atlantic City Convention Center.
About TetherCX
TetherCX is a customer care and membership retention platform for membership-driven businesses. Founded by car wash operators and built and tested at their own locations, TetherCX unifies member communication across calls, texts, email, webchat and web forms, and adds AI voice, payment recovery, cancellation and recapture workflows, member journey messaging, reviews, referrals, and coupons and gift cards. The company is based in Kansas City, Kansas. Learn more at tethercx.com.