Session Details

Your Website, Google Changes & Other Trends in Online Marketing

Tuesday, May 14 | 10:30 AM - 11:30 AM | Room 207AB

Presented by Kevin J. Steeland, Founder and CEO, PISTN Digital Marketing

Every day, businesses of all sizes ask themselves: What does Google want now? You work hard managing the day to day operations of your business. Keeping up with the marketing trends and technological developments can feel like just one more thing you don’t have time for. In this session, Kevin Steeland, CEO of PISTN Digital Marketing will update you on the latest in digital marketing with real-world examples and practical advice for ensuring your customers can find you on the web. His unique perspective, gained from working with hundreds of small businesses, will help you understand what you can do now, to boost your business.

Kevin J. SteelandAbout Kevin J. Steeland

Kevin is a hands-on leader and a visionary who observes the trends and translates new marketing developments into practical plans that keep his clients relevant in the marketplace. He has always had a passion for marketing and has spent the last 20 years assembling a team of professionals that, together, form the heart of PISTN. His experience as an entrepreneur taught him creative problem solving and the importance of creating value for customers. Today, Pistn serves hundreds of quick lube, auto repair and tire shops across the country. With offices in Michigan, South Carolina, and Silicon Valley Bay Area of California, Kevin graduated with a Bachelor of Science in Marketing from Oakland University. He attended University Of Detroit R.O.T.C. and was a Commissioned Officer in the Army National Guard. 

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