The opinions of the contributors expressed herein do not necessarily state or reflect those of the International Carwash Association, its directors or employees.
In today’s episode, we’re talking to Caleb Box, from Red’s Car Wash in Alabama. Caleb took on a challenging renovation, and has turned the wash into an experience you just have to … well … experience.
This wash has light shows running into the evening hours to serve as marketing outside of business hours, and has a spectacular ceramic tunnel within the tunnel.
Caleb shares his lessons learned, and tells a fun story about how he knew he had to either pivot, or get out of the car wash business.
Enjoy this conversation from Episode 61 of Car Wash magazine live with Caleb Box of Red’s Car Wash.