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Celebrating ICA’s Emerging Leaders
For the fourth year, International Carwash Association presented Emerging Leaders Scholarships at this year’s The Car Wash Show. ...
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Marking a Milestone
In 1966, an engineer named William Bruggeman set off on a project to solve a problem that had been plaguing the high-pressure pump industry for years — unreliable performance and costly breakdowns....
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Big Brand, Small Budget
Why would a customer choose your car wash versus all the other washes out there? A customer’s decision includes all the information and experiences that customer has had with your business. They evaluate all the factors and make a choice....
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